To keep your words as close to the truth as possible and distinguish between what you know, what you think and what you hope.
Honesty is the foundation of trust. In the digital world, it also includes checking news, refusing to alter context to strengthen a story, and not presenting a personal opinion as fact.
Honesty does not mean saying everything we know; privacy and safety may require silence. It does mean refusing to say what we know is untrue.
How do we live it?
- Include the source when sharing information.
- Correct an error publicly if you published it publicly.
- Do not exaggerate achievement.
- Do not promise what you cannot deliver.
- Say “I do not know” when necessary.
A question for reflection
Can a reader clearly distinguish fact from opinion in what I say?


